Vodafone significantly revamped its app. The new version entices with a loyalty program and improved security

Vodafone has completely redesigned its mobile application, resulting in the safer and more user-friendly Můj Vodafone+. The operator invested tens of millions of Czech crowns into its development and involved five international teams. The application brings a personalized approach to each user and, most importantly, the Vodafone Happy loyalty program, which is already used by 30 million people worldwide. It will be available in the first half of October.

Security at the level of banking applications

The new Můj Vodafone+ application is the first operator app in the Czech Republic to offer two-factor authentication (2FA), which you know from online banking. In addition, it supports biometric authentication using facial recognition or fingerprint. The application was developed entirely internally by Vodafone teams, not by an external supplier, which ensures maximum control over data security.

Dashboard tailored to each user

The main screen of the application automatically adapts to your usage style. Instead of a static interface, you will see tiles with functions you actually use. If you frequently check data consumption, this information will be prioritized. If you regularly top up credit, a quick shortcut for topping up will appear.

Vodafone significantly revamped its app. The new version entices with a loyalty program and improved security Adam Kurfürst News Adam Kurfürst News

According to the press release, the development was preceded by several surveys and collection of feedback directly from users. Vodafone wanted to create an application that would not just be a digital version of a customer center, but a real helper in your pocket.

Vodafone Happy loyalty program brings real benefits

The Vodafone Happy program already operates in seven countries and is used by 30 million people. It is not a classic discount generator, but a sophisticated reward system based on personalization. Long-term customers will receive different discounts and benefits than new users, with offers varying according to your preferences and services used.

Vodafone negotiates individual discounts directly with partners, so you can look forward to more interesting offers than standard percentage discounts. The program also includes gamification elements that will make earning rewards more enjoyable.

Smarter assistant TOBi with artificial intelligence

The chatbot TOBi is getting an upgrade in the form of artificial intelligence. It can immediately explain items on your invoice, advise on SIM card replacement, or help with service settings. Thanks to machine learning, TOBi gradually learns from each interaction, and its responses will become more accurate and useful.

The application is intended to serve as the main point of contact for resolving queries, eliminating the need to call the customer helpline or search for information on the web. All important information can be found in one place.

App availability

Current users of the original Můj Vodafone app will be gradually prompted to download the new version. The old application will remain operational for several more months to ensure the smoothest possible transition. Vodafone+ will be available for both iOS and Android in the first half of October.

What the future holds

Vodafone is already preparing further features. Soon it will be possible to verify identity during a call directly in the app, similar to how it works with banks. There will also be fixed internet diagnostics, which will detect connection problems without the need to call a technician.

Vodafone significantly revamped its app. The new version entices with a loyalty program and improved security Adam Kurfürst News Adam Kurfürst News

In the future, the Můj Vodafone+ application aims to become the single place for managing all of the operator’s services. From paying invoices to changing tariffs to resolving technical issues – everything can be done from your mobile in a few taps.

The Můj Vodafone+ application represents a significant step forward in the digitalization of services offered by Czech operators. The combination of banking-level security, a personalized interface, and a sophisticated loyalty program positions Vodafone as a technological leader. Whether the application truly meets high expectations will only be shown in practice after its launch in October.

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